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#AskFredLam Show – Episode 010 | The 3 Horrifying Numbers Hidden In Facebook Ads

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#AskFredLam is a full hour ‘LIVE’ Q&A session. Catch me every Tuesday,  5 Pm Pacific Time on my YouTube channel or Facebook Page.

This week’s topic is 3 horrifying numbers from Facebook that most Facebook advertisers don’t know about. For those of you who are advertising on Facebook or thinking about it, you need to pay attention before you start to scale your advertising campaign or look into analyzing your ad campaigns. You cannot find it anywhere

One of the things that lead your account to suspension is because of these 3 numbers hidden within your Facebook account.

Here are some questions from #AskFredLam Episode 010:

[50:30] Jennifer asks, “Hi, Fred. How would I know which products are illegal to sell on my site in the USA? I’m selling a computer and electronic accessories.”

[51:18] Carrie Ann asks, “I have an eCommerce website and my inventory. By following what you have taught me and finally placing an ad correctly. Should I be concerned with having enough inventory? I’m thinking positively. What should I do if I get a tonne of order and need more inventory?”

[54:52] Lene Ask, “My question, with the 3×3 Facebook Ad method, you suggest to use ad types like videos, single image, carousel, etc. I’m in a jewellery niche and would like to give this method a try, but I’m struggling to come with different creative. I think that it’s quite obvious that a video for a necklace is not a best-seller and I always use carousel ad which makes me think, a single image will not perform better. Dynamic ads maybe? I see that you have any training on it and I’m lost without you. Are you … Or my assumption is right, if so, do you suggest on different ads I can use?”

[58:15] Melinda Asks, “Can I have several eCommerce stores with the same Shopify account?”

Unfortunately, you cannot. Unfortunately, you cannot. Each Shopify account is tied to each store.

[58:41] Johan Asks, “When you open your Shopify store, should you open a new Facebook page exclusively for the store or should you open the one in your name, pros and cons.”

You always want to open a Facebook page exclusive for your store because that’s how you build your branding and you need a Facebook page that actually advertise on Facebook. One Shopify store, one Facebook page. One Shopify store, one Facebook page.

[59:17] Melody Asks, “Hi, Fred. I read your Zero up book, and I think that the main target audiences are American. I’m currently in South Korea, and most people think that 3 weeks of delivery is considered very long.”

*Please note for short answers, I’ve placed my answer under some questions. For more in-depth answers to the questions above, please review the video where the time stamped questions are.

About The Author


Fred Lam started his working life over 12 years ago as a dishwasher. Knowing that he wanted more from life, Fred began venturing into the online business world. His knowledge and accomplishments in the media buying field brought him recognition and prestigious positions. He quickly launched to the top as the youngest Marketing Manager for BMW Group Canada. Today, Fred is the CEO of several multimillion-dollar businesses, including iPro Academy. Fred has coached thousands of students around the world and continues sharing his knowledge in Starting From Zero.

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